This
week we study channel conflicts, there is no question left on the web page. Hence,
I list some information about channel conflicts.
Access
to the Internet to the buyers the chance, may influence what they buy, when and
where they put their business.
The
seller can reach a large number of any time of the day and beyond geographical
restrictions on their store.
Channel
conflict occurred in the product or brand owners began sold directly to
consumers, reduce the wholesalers and retailers.
Channel
conflict can be defined as any of the same brand of two different sales or
distribution channels are competing for the same.
Channel
conflict occurs between a brick and mortar offline storage and the same shop
online shop sales staff feel threatened.
Can
be directly conflict, internal or external.
Conflict
can be found at any stage of the business process including pricing, order
processing, delivery, service and repair, customer service and resistance to
change.
If
there is no strategic brand management conflict may "erosion".
Brands
and retailers cannot rely on customer loyalty.
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